Sales Psychology

22-11-18

How to do storytelling effectively

On this episode of The SDR Chronicles, Morgan J Ingram interviews Paul Lanigan, a speaker, author, sales trainer and, most importantly, a communication expert. It’s a great breakdown of why storytelling is so important in sales, when it is useful and how to tell compelling stories.

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22-11-18

How Small Yeses Can Lead To Big Sales

Short and sweet blog post written by Maddy Osman on a sales strategy that is “easy to employ and statistically proven to work” – the one we love the most.

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12-11-18

Thinking Fast & Slow (And The Reason Why Everything Is Always On Sale)

David Cancel and Dave Gerhardt doing a great teaser of the must-read book for anyone in sales and marketing, “Thinking, Fast and Slow” by Nobel Prize winner, Daniel Kahneman.

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12-11-18

Sales Psychology Series Part I: Tailoring Outreach Emails

Applying Personality Neuroscience to email outreach strategy? Sign me up. Drew D’Agostino offers actionable advice on how to tailor your outreach to your prospect’s personality.

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12-11-18

Cognitive Bias: How to make people want what you’re selling

Understanding what drives people’s decisions can make or break a good salesperson. Pipedrive comes to the rescue with great advice on how you can leverage cognitive biases to improve your sales numbers.

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